Advanced Autozone

• Chrysler brand and Haitian-born designer Phelicia Dell partner for Haiti fundraiser

• Consumers can follow Chrysler Brand participation on the Chrysler brand Facebook and Twitter sites

MIAMI – March 9, 2010: “Arrive in Style” is a core belief within the Chrysler brand and is supported by the brand’s distinct vehicle designs that showcase craftsmanship and innovation. The Chrysler brand is taking that belief to the runway as the official sponsor of “Fashion Miami” in Miami Beach, March 10 – 14, 2010.
Read the rest of this entry »

The Chrysler brand today conveyed their deepest appreciation to the Hollywood Foreign Press Association (HFPA) and President of the HFPA, Phil Berk for their efforts in securing hundreds of celebrity signatures on a Chrysler 300 at “The 67th Annual Golden Globe Awards.”

“Without the assistance of the amazing team of people at the HFPA, we alone would not have been able to secure this wonderfully unique and rare collection of signatures of the most talented men and women in the entertainment industry today,” said Olivier Francois, President and CEO – Chrysler brand, Chrysler Group LLC. “Phil Berk, president of the HFPA, personally allowed our vehicle to be a part of the red carpet going above and beyond our expectations. His actions greatly contributed to the success of this auction today.”

Read the rest of this entry »

Although Chrysler did not have much to share at the Chicago Auto Show, we need snap a picture of the upcoming 2011 300C’s front fascia off of a presentation by its designer, Ralph Gilles. In addition to designing the 300C, Gilles has now been named the head of the Dodge division as well.
Read the rest of this entry »

Chrysler Group LLC announced today that it has named New Media Strategies (NMS) as its social media marketing agency of record. NMS will develop and implement social media strategies that align with the Chrysler, Dodge, Jeep® and Ram Truck brands advertising and marketing programs.
Read the rest of this entry »

Chrysler Group LLC will debut Fiat’s 1.4-liter, in-line four-cylinder Fully Integrated Robitized Engine (FIRE) featuring Multiair in the Fiat 500 starting in 2010. The engine, well-suited for a small car application, delivers 100 horsepower (75 kW) at 6,750 rpm and 95 lb.-ft. (129 N•m) of torque at 4,250 rpm. A turbo version also will be available in future applications. The 1.4-liter FIRE features Fiat’s Multiair technology, which significantly reduces emissions while improving fuel economy and power delivery. The 1.4-liter FIRE features four valves per cylinder and incorporates state-of-the-art technology for Fully Variable Valve Actuation (FVVA), also known as MultiAir. Multiair is a sophisticated technology that delivers an increase in power up to 10 percent and a reduction in fuel consumption and emissions up to 10 percent when compared to similar engines. A turbo version of the engine is also planned and will produce a fuel economy improvement up to 25 percent when compared to a V-6 engine with equivalent power.
Read the rest of this entry »