5 thoughts on “Chen Shu's "Little Immortal Stew" bird's nest was fined 200,000, why was he fined?”
Ramiro
In the era of rapid development of information, for a company, there are more and more ways to sell products, but please endorse the stars to the easiest and fast way. Although this method is a bit burned, many merchants still do not hesitate Celebrity endorsements. However, when celebrities endorsement products, most of them only look at endorsement fees. Few stars will really pay attention to the quality of the product itself. Because of this, star endorsements jumped out one by one. Ma Yizhen's brand milk tea was suspected of fraud, and the matter has not subsided. Chen Shu and Zhang Ziyi's bird's nest was fined again. This bird's nest endorsed by Chen Shu is a net red bird's nest. The sales of this bird's nest also occupied the championship of major well -known online sales platforms. In addition, the endorsement of many stars also brought huge huge ones to this brand Sales. However, it was such a star product, but was fined by the Quality Supervision Bureau for false propaganda. . Be fine for false propaganda. The e -commerce company where this bird's nest brand is located marked the origin of bird's nest, the content of bird's nest, and related food additives in the product parameter interface. However, a number of indicators marked are seriously inconsistent with the real objects. The Market Supervision Administration has identified false propaganda and fined 200,000 yuan. . Burning money marketing, do not pay attention to the product itself. Earlier, some counterfeiters have revealed that this bird's nest brand has false publicity problems, and has been punished for many dishonesty behaviors. The reason why this product is so high is also related to the brand's burning marketing. It is understood that stars such as Chen Shu and Zhang Ziyi not only endorsed it, but also investors of this brand. They paid too much attention to marketing, but did not pay attention to product quality. three. Integrity operation can continue to develop. For consumers, star endorsements may guide consumers to buy, but if the quality of the product does not work, this guidance can only bring a momentary effect and cannot develop for a long time. Only by paying attention to product quality can it continue to develop.
Because Chen Shu's "Little Immortal Stew" bird's nest had quality problems, and his advertisement also had a certain exaggeration, he was complained and fined 200,000.
Because the quality of bird's nest is completely different from the live broadcast room, many consumers feel particularly inferior after buying, so they will be fined.
The ingredients of bird's nest are different from the introduction, and there is a meaning of deceiving consumers. Now more and more stars endorsement products are very bad.
In the era of rapid development of information, for a company, there are more and more ways to sell products, but please endorse the stars to the easiest and fast way. Although this method is a bit burned, many merchants still do not hesitate Celebrity endorsements. However, when celebrities endorsement products, most of them only look at endorsement fees. Few stars will really pay attention to the quality of the product itself. Because of this, star endorsements jumped out one by one. Ma Yizhen's brand milk tea was suspected of fraud, and the matter has not subsided. Chen Shu and Zhang Ziyi's bird's nest was fined again. This bird's nest endorsed by Chen Shu is a net red bird's nest. The sales of this bird's nest also occupied the championship of major well -known online sales platforms. In addition, the endorsement of many stars also brought huge huge ones to this brand Sales. However, it was such a star product, but was fined by the Quality Supervision Bureau for false propaganda.
. Be fine for false propaganda. The e -commerce company where this bird's nest brand is located marked the origin of bird's nest, the content of bird's nest, and related food additives in the product parameter interface. However, a number of indicators marked are seriously inconsistent with the real objects. The Market Supervision Administration has identified false propaganda and fined 200,000 yuan.
. Burning money marketing, do not pay attention to the product itself. Earlier, some counterfeiters have revealed that this bird's nest brand has false publicity problems, and has been punished for many dishonesty behaviors. The reason why this product is so high is also related to the brand's burning marketing. It is understood that stars such as Chen Shu and Zhang Ziyi not only endorsed it, but also investors of this brand. They paid too much attention to marketing, but did not pay attention to product quality.
three. Integrity operation can continue to develop. For consumers, star endorsements may guide consumers to buy, but if the quality of the product does not work, this guidance can only bring a momentary effect and cannot develop for a long time. Only by paying attention to product quality can it continue to develop.
Because Chen Shu's "Little Immortal Stew" bird's nest had quality problems, and his advertisement also had a certain exaggeration, he was complained and fined 200,000.
Because the brand's advertisement violates the advertising law, the false publicity and misleading consumers have illegal acts.
Because the quality of bird's nest is completely different from the live broadcast room, many consumers feel particularly inferior after buying, so they will be fined.
The ingredients of bird's nest are different from the introduction, and there is a meaning of deceiving consumers. Now more and more stars endorsement products are very bad.